Yesterday I visited the Spring Fair, Jewellery and watch show at the NEC Arena in Birmingham. I visited the show mostly for research purposes to see what the latest trends were and what style of jewellery was on sale there to see if my style would fit in with the show for the fututre. I also had a great time talking to the exhibitors there and taking in all of the advice that they had for me for when I leave university.
I also attended a talk on marketing towards the 'millennial' market by Sarah Jordan and learned some very interesting facts.
If you like to know the odd stat then these are for you!
This advert by Forevermark isn't aimed at either the female or male market it is aimed towards both and the hashtags are more prominent than the ring
A trend that I found at the show was for Rose Gold jewellery; almost every stand that I went to.From 'Dower and Hall' right down to the independent designer/makers at the show; they mostly had at least one item in rose gold on their stands.
I am a third year student at the School Of Jewellery in Birmingham. Posts will be based upon my progress through my final year on this DFI course.
© 2016 Jewellery by Rebecca Wilkes.
All content on this site belongs to Rebecca Wilkes.
Any images or ideas taken from this website without permission of the site holder will face prosocution.